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GENERAL INFORMATION 
 
Job Title: Social Media Expert  
Company: Yeprem Jewellery   Job type: Marketing
Location: Lebanon   Date posted: Jan 10, 2018
Salary: Negotiable   Employee type: Employee
 
JOB DURATION
 
Full-Time
 
EMPLOYMENT TYPE
 
Employee
 
DESCRIPTION
 
 Basic Qualifications


  • BS in Communications, Marketing, Business, New Media or Public Relations.

  • Minimum 5 years of professional working experience in social media marketing or as a digital media specialist.

  • Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.

  • Demonstrable social networking experience and social analytics tools knowledge.

  • Knowledge of online marketing and good understanding of major marketing channels.

  • Positive attitude, detail and customer oriented with good multitasking and organizational ability.

  • Fluency in English, Arabic Armenian is a plus.



Responsibilities and Duties


  • Preparing a marketing plan for social media as per the given budget on monthly bases.

  • Analyzing the brand and current strategy and highlighting areas of weaknesses or conflicting messages.

  • Creating a brand plan and brand strategy and ensuring all aspects of the product or companies marketing and activities align with the ethos and goals of the brand.

  • Developing relationships with key media to secure and grow media coverage both online and offline.

  • Preparing marketing calendar (seasonal).

  • Excellent consulting, writing, editing, presentation and communications.

  • Positive attitude, detail and customer oriented with good multitasking and organizational ability.

  • Built and executed social media strategies through competitive research, platform determination, benchmarking, messaging and audience identification.

  • Generated, edited, published and shared daily content on Instagram and Facebook (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.

  • Set up and optimize company pages within each platform to increase the visibility of company’s social content.

  • Moderated all user-generated content in line with the moderation policy for each community/country.

  • Created editorial calendars and syndication schedules.


 
 
 
 
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